A Touch of France Returns to Jamaica | La Hot Couture Fashion Show

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The AC Hotel was the place to be on Saturday, November 12, 2022, for the event known as “La Hot Couture”.

La Hot Couture is the final event of “A Touch of France” which is a commercial exhibition and a cultural festival under one roof. Touch Of France is the place where Jamaican and French interests meet.

A Touch of France Returns to Jamaica | La Hot Couture Fashion Show

Jamaica’s Fashion elite, Public Figures, and Government officials gathered at the hotel’s drive way which was expertly transformed into a runway fit for Saint International models to strut their stuff and show off pieces by local and regional designers.

A Touch of France Jamaica
Heatherlaine Clothing

The first collection was by Jamaican native, Heather Laine and her signature pieces that took us through the seasons and started with whites, greens, black, red, and even hues of orange. The standout piece in my opinion was a beautiful Red Dress accessorised by a feather necklace that was high-fashion, yet wearable for a number of outings.

Up next was Edna Manley College which showcased the works of students in the Fashion program. This collection featured an interesting mix of colors and textures and gave an “enhanced realism” vibe that also featured Avant Garde and wearable pieces. I was happy to see the talent of the students in the program and am looking forward to seeing some of these designers in the future and how their skills will even get better.

After a 20 minutes intermission, I got the chance to mix and mingle (safely) and noticed a few notable faces namely Norma Williams and her all-black ensemble that featured a satin skirt with a train, black beret hat and a bejewelled hair clip that shined as the flash from the cameras hit it at just the right angle. There was also the ever-stylish Rose Tavares-Finson who opted for a chic Black and White look.

A Touch of France
French Ambassador to Jamaica Olivier Guyonvarch and Saint International CEO Deiwght Peters

There was an impromptu “Walk and talk” segment where Saint International’s Principal Deiwght Peters walked the runway with a few guests namely Yodit Hylton, who introduced us to her Ethopian Culture and showcased beautiful jewellery and Habesha Kemis, French Ambassador to Jamaica Olivier Guyonvarch and Model Kei Newman, face of Prada.

A Taste of France
Saint International Model, Brad Allen in Max Brown International

We were now back in business and it was time for the third collection by Max Brown International that featured a specially curated collection of structured suits for men in the traditional shades of blues and also colourful patterns. We saw models like Brad Allen gracing the runway and a surprise model, Businessman, and Dynamic Marketer, Zachary Harding who had his own entrance music “Who Am I” by Beenieman. The crowd cheered as he confidently strutted down the runway in a blue plaid suit and turtle neck.

A Touch of France
Eliette Lesuperbe pieces from a previous shoot

Rounding out the night was the collection by Guadeloupean designer Eliette Lesuperbe. This was my first time hearing about this designer but the collection did not disappoint. The designs were very chic, high-fashion yet subtle with pieces that flowed and had a light and airy feel as they moved with each strut of the model. There was lace mixed with sheer fabric and a few structured pieces. My favourite pieces was a jumpsuit with flowy arms that would be perfect for an European getaway to the South of France.

La Hot Couture was exactly what I needed after a three (3) years hiatus due to COVID-19, it was nice to see the Jamaican Fashion Community out in our numbers and to catch up! 

I am excited to see what 2023 will bring for the Jamaican Industry and I’m excited for all the Fashion Events that is to come.

Written By:

Lorane Rhoden

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