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PFW 2022 | The SELECTS PFW 22 Paris Presentation

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From February 28 to March 5, 2022, the showroom The Selects propose to discover 8 emerging and confirmed designers. 8 talents and personalities from the Korean fashion scene are ready to take over the world.

Lead by the Korean government via the Ministry of Culture, Sports and Tourism as well as the KOCCA (The Korea Creative Content Agency), The Selects launched in 2018 in New York’s Soho district before offering its digital version in recent seasons.

The Parisien showroom of The Selects marks its big return in its physical format and features the brands Youser, Wnderkam-mer, Verso, The Studio K, Kye, Hankim, Eenk and C-Zanne E.

PFW 2022 | The SELECTS PFW 22 Paris Presentation

Paris Fashion Week 2022

Youser is a streetwear label influenced by art, subculture and largely inspired by the deconstruction vibe. Designer Lee Moo-yeol, trained in Seoul at the Samsung Art and Design Institute collaborated for the men’s brand M-Vio before launching his brand Youser in 2011. Artistic director of the women’s brand 1159STUDIO, winner of the Woolmark Prize Asia in 2018, invited to Milan Fashion Week in 2019, he has been showcasing his work for several seasons in Seoul Fashion Week. Entitled Good Nightmare, the PRE FALL 2022 collection is inspired by the boundaries between reality and fiction as well as the ambiguities between dreams and nightmares. Themes that resonate with the crisis episode of COVID-19.

C-ZANNE E It is in New York that the designer Seo Jung Lee was trained. After graduating from the Fashion Institute of Technology, she began her career as a designer in Manhattan before moving to Seoul where she created her brand. Her equation: an avant-garde Korean spirit combined with a minimalist design, all guided by air and movement. Movement and freedom is the theme chosen by the designer for the FALL WINTER 2022 collection, inspired by the work of painter Hongdo Kim, «A Boy Dancer».

The Eenk brand was conceived by the designer Lee Hyemee. A creator with an original background, she has worked in women’s and men’s ready-to-wear design as well as children’s, textile, and accessory design. In 2013, she imagined Eenk, a project designed around the letters of the alphabet, associated for each season with a different theme, and which claims unexpected collections and unconventional color choices. For the FALL-WINTER 2022 col-lection, the Eenk designer chose the letter V for Vintage. A spirit of powerful elegance, she explains, and glamour, largely inspired by the 80’s version of Vogue magazine

CP THE SELECTS – english version

#PFW 2022 | The SELECTS PFW 22 Paris Presentation

#PFW 2022 | The SELECTS PFW 22 Paris Presentation

#PFW 2022 | The SELECTS PFW 22 Paris Presentation

#PFW 2022 | The SELECTS PFW 22 Paris Presentation

#PFW 2022 | The SELECTS PFW 22 Paris Presentation

#PFW 2022 | The SELECTS PFW 22 Paris Presentationfashion

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